About HF

Golf took me places. Travel made me want to experience them properly.

HF Golf Travel was created from a simple idea: a golf trip should be about far more than the rounds you play. It should leave you feeling like you actually experienced the destination.

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The founder

Hi, I’m Gideon.

Golf has been my profession for almost eight years, working as a PGA Professional and spending most of my career around golfers, golf courses and the people who make the game what it is.

What eventually drew me into travel was seeing how much more a golf trip could be.

I went on a journey where the golf was only one part of the experience, and I loved the entire process — the courses, the places in between, the food, the people, the planning, and making sure everyone came home already talking about doing it again.

That was really where the idea for HF Golf Travel started.

Why HF

The details make the journey.

There are plenty of ways to book a hotel and a tee time.

HF was created to do something more thoughtful.

I wanted to build journeys where someone has really considered the traveller — how much golf they want to play, how quickly they like to travel, where they should eat, what they shouldn’t miss, what their partner might enjoy while they’re on the course, and which experiences are actually worth making time for.

It’s a more boutique way of doing golf travel.

Every journey has a structure, but it should still feel like your journey, not a package that has simply been sold to you.

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What HF believes

A better way to experience golf travel.

01

Golf should take you somewhere.

The course is often the reason we travel. The destination is what makes us remember it.

02

Details matter.

The right restaurant, the right route, a slower afternoon, a great local experience — these are often the parts people talk about afterwards.

03

No two trips should feel identical.

The golfer, couple, group or company travelling should shape the itinerary, not the other way around.

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Golf at the core

Golf has always been the starting point.

Working as a PGA Professional has meant spending years understanding golfers — what they value, what makes a great course memorable, how different golfers experience the game, and why the best golf trips aren’t necessarily the ones with the most rounds.

That golf background now sits at the heart of HF.

We can build the trip around serious bucket-list golf, relaxed holiday golf, couples travel, group trips, hosted journeys or something completely different.

The goal stays the same: make every part of the experience feel properly considered.

Real journeys

Built from real travel, not just itineraries.

HF will continue to grow destination by destination, with the same philosophy: know the golf, understand the place, work with trusted people on the ground, and build journeys we would genuinely want to take ourselves.

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If someone comes home saying the golf was amazing, that’s great. If they come home saying the whole trip was unforgettable, then we’ve done it properly.
Gideon HugoFounder, HF Golf Travel
A personal approach

Experience behind every journey.

  • PGA Professional background
  • Nearly eight years in the golf industry
  • Personally curated golf travel
  • UAE-based business
  • One point of contact
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Start the conversation

Where will golf take you next?

Tell us how you like to travel. We’ll build the journey around you.